Magazine Reading Habits Of Students In Institution Of Higher Learning

MAGAZINE READING HABITS OF STUDENTS IN INSTITUTION OF HIGHER LEARNING  (A STUDY OF NNAMDI AZIKIWE UNIVERSITY, AWKA)

ABSTRACT

The purpose of this study is to find out how students are affected by Magazine reading and the various ways to encourage greater reading among students. This research is based on reading habits of students in Nnamdi Azikiwe University Awka, Anambra state. [Read more…]

Assessing The Operational Problems Of Private Broadcasting Media In Nigeria

ASSESSING THE OPERATIONAL PROBLEMS OF PRIVATE BROADCASTING MEDIA IN NIGERIA [CASE STUDY OF VISION AFRICA 104.1FM AND FAMILY LOVE 103.9FM] UMUAHIA NORTH LOCAL GOVERNMENT AREA ABIA STATE]

ABSTRACT

The topic of this research work, assessing the operational problems of private broadcasting media in Nigeria is self emphatic and the research focus on the private broadcasting media of Umuahia North, Abia State Nigeria. [Read more…]

The Impact of Community Newspaper in Creating Political Awareness at the Local Level

THE IMPACT OF COMMUNITY NEWSPAPER IN CREATING POLITICAL AWARENESS AT THE LOCAL LEVEL, A CASE STUDY OF AGUATA LOCAL GOVERNMENT AREA.

CHAPTER ONE

INTRODUCTION

  • Background of the Study

The phenomenal growth in mass media channels have led to an expansion of the roles it could play in various areas apart from performing the functions of providing information, influencing public opinion, social attitudes, entertainment and bringing about greater social integration. In contemporary times, the media play important role in providing information through news reports and analysis which is beneficial in assessing political performance. [Read more…]

The Attitude of Female Mass Communication Students Towards Journalism as a Career

THE ATTITUDE OF FEMALE MASS COMMUNICATION STUDENTS TOWARDS JOURNALISM AS A CAREER (A STUDY OF NNAMDI AZIKWE UNIVERSITY AWKA)

ABSTRACT

The researcher in this research work focused on the attitude of female mass communication believed that a large number of female mass communication students wants to choose journalism as a career in our country but only a few go into the field to practice their journalism profession. This is why the research dimmed it fit to research into the image of female mass communication students. Research questions are constructed to guide the researcher in her study. Relevant related literature are reviewed to show that similar research work has been carried out and a theoretical framework has been discussed to support the study. [Read more…]

The Impact of Television Advertisement of ‘Always’ on Consumers Choice of Sanitary Towel

THE IMPACT OF TELEVISION ADVERTISEMENT OF ‘ALWAYS’ ON CONSUMERS CHOICE OF SANITARY TOWEL (A STUDY OF FEDERAL POLYTECHNIC OKO)

ABSTRACT

This research is on the impact of Television advertisement of Always on consumers choice of sanitary towel (A study of federal polytechnic Oko). This study is designed to find out how the consumers of this product react to the television advertisement of ‘Always’ whether it affects their choice of sanitary towel. The presumption of the research was that television advertisement affects this consumers choice of sanitary towel greatly because of its uniqueness of combing sight and sound as well as demonstration. [Read more…]